Архив метки: RIM

Millennial: Apple Devices Top Mobile Ad Impressions, Expect Lead To Grow With New iPhone

mobileOSshare

Millennial Media sent out its quarterly Mobile Mix report for the second quarter of 2012 today, and the number tells a story of rising fortunes for Samsung in smartphones, and of continued success for Apple, with a potential explosion on the horizon for the iPhone-maker when the next version makes its debut. iOS also grew its share of the overall OS picture, but Android still took the lion’s share of impressions overall with 46% for the quarter.

Apple took the top prize for manufacturers, seeing 31.38% (vs. 28.32% last quarter) of overall device impressions, and the iPhone was the top device, with 15.84% (up slightly from 15.10% in Q1)  of the share, compared to just 4.96% for the next closest handset, RIM’s BlackBerry Curve. Still, Samsung also made a strong showing, with eight separate devices in the top 20 overall combining for 13 percent of the pie. On top of that, every Samsung phone that appeared on the list grew its share of impressions when compared to the previous quarter.

The numbers are good for both Apple and Samsung, but maybe more impressive for Apple if only because the company saw growth despite the fact that the current iPhone was essentially stale-dated thanks to widespread anticipation of a fall launch for a new model. But the best is yet to come, since the launch of a new device almost always generates a huge spike for Apple in Millennial’s metrics.

When the iPhone 4S came out, impressions took off, growing 200% in its first week and 1800% once it had been on the market for a full month. Many considered that device an incremental update over the iPhone 4, and the next iPhone promises to be a much more dramatic redesign, so look for an even bigger impact on ad impressions this time around.


Millennial: Apple Devices Top Mobile Ad Impressions, Expect Lead To Grow With New iPhone

Ежевичная распродажа

IBM рассматривает покупку компании Research In Motion (RIM, производитель мобильных устройств BlackBerry), сообщает Bloomberg. Компанию заинтересовало платформенное подразделение RIM, которое разрабатывает безопасные серверы для электронной почты и сообщений на смартфонах.
Ежевичная распродажа

The Kicking Of RIM’s Tires Continues, As IBM Reportedly Considers Its Enterprise Unit

IBM-Blackberry

The fear and loathing of RIM has been well-documented by this point. At the end of June, the company released its Q1 2013 earnings, which were more than a little disappointing, with RIM reporting its first operating loss in eight years, that it would be cutting 5K+ employees and that the release of its new BlackBerry were again being delayed — this time until the beginning of 2013.

The acquisition rumors had already been swirling around the BlackBerry maker, and since then, they’ve intensified, with some big names kicking the company’s tires. This morning, Chris wrote about Samsung’s confirmation that (again) it was neither considering a buy-out nor a licensing agreement, even though it’s been reported numerous times that it, in fact, it’s been considering both. And, today, Bloomberg has reported that IBM has “made an informal approach” to acquire RIM’s enterprise services unit, which is really at the core of BlackBerry’s business.

While RIM has certainly been hurting, the company still has hopes that BlackBerry 10 can reinvigorate consumer interest in its products. That’s obviously part of the reason why RIM’s board has reportedly turned down IBM’s interest in its enterprise unit — after all, as new CEO Thorsten Heins has said (via The Verge), “enterprise is where BlackBerry lives best.” Big Blue obviously knows a thing or two about enterprise, so it wouldn’t be surprising to see it continue to seek an acquisition in the event BlackBerry 10 isn’t the panacea RIM hopes it could be.

What’s more, Heins has said in the past that RIM might consider licensing BlackBerry 10 to hanset manufacturers, which naturally he believes to be a scenario preferable to one in which RIM is broken up into pieces and sold to the highest bidders. In keeping with that preference, RIM’s board has allegedly nixed the idea of selling its divisions, to both Samsung and now IBM.

There are a lot of people (customers and beyond) both quietly and loudly pulling for RIM, hoping that it nails BB 10. However, as the long wait for its arrival continues, the pressure on the company to produce big innovations in the market and release some sort of WonderBerry may be too great.

It’s increasingly likely that RIM will have to, at the very least, undergo a major restructuring, and if BB 10 should fail, the enterprise unit will likely curry the highest price as it’s really the most valuable component of RIM’s business. So this probably isn’t the last time we’ll hear reports of big names jockeying for first dibs.

Excerpt image from MyBankTracker


The Kicking Of RIM’s Tires Continues, As IBM Reportedly Considers Its Enterprise Unit

Research: Samsung Has Sold 10M Galaxy S3′s, But ‘iPhone 5′ Still The Most-Wanted Phone

iphone 5 demand changewave

You know a brand is doing something right when people go a little crazy for its products even before they’ve been announced. A new survey out from 451 Research/ChangeWave on consumer smartphone sentiment found that Apple’s iPhone 5 — whatever that may turn out to be — is seeing an “unprecedented” wave of advance demand — higher than any other iPhone model has had before, with 14 percent of respondents saying they were “very likely” to buy the iPhone 5. In contrast, the S3 from Samsung, got a 2 percent “very likely” response from users planning to buy a smartphone in the next 90 days. The news comes one day after Samsung noted it has passed 10 million in Galaxy S3 devices in the two months since launch in other markets.

Apple is likely to launch a new smartphone later this year, the 451/ChangeWave researchers note, and that will put it in a perfect position to take advantage of what they believe will be a high-water mark for smartphone purchases. Samsung will also reap some benefits, it notes, although that will be proportionate to weaker demand for its brand. The rest of the competitive lineup may not fare so well.

“Overall smartphone sales should spike to an all-time high this fall, and of course Apple is going to be the number one beneficiary,” notes Dr. Paul Carton, 451 / ChangeWave’s VP of Research. “But besides Apple, and to a lesser degree Samsung, no other manufacturer is likely to benefit from this coming wave of demand.”

Among those other results, overall demand for Nokia is now at 2 percent, up one point from March. Demand for Motorola is now at 4 percent overall, down two percentage points since March. And HTC and RIM were unchanged, respectively at 3 percent and 2 percent — with the latter “all-time low” for RIM.

ChangeWave’s survey canvassed opinion from 4,042 mainly North American buyers in June 2012. In addition to finding that 14 percent of consumers said they were “very likely” to buy an iPhone 5, a further 17 percent said they were “somewhat likely to buy it in the future. As a point of comparison, when the same questions were asked about the iPhone 4s before it launched, 10 percent said they were very likely; and 11.5 percent said they were somewhat likely to buy it. And that’s for a device that is now “considered the most successful smart phone release in history,” Carton notes. The numbers for those “unlikely” to buy the device also went down:

What’s interesting is that ChangeWave doesn’t take into account that before the iPhone 4S launched, many thought it would be the fabled iPhone 5 — when in reality it physically looked exactly the same as the iPhone 4, and had much of the same functionality — with one notable exception being the addition of the Siri voice assistant. So what we may be seeing here is an increased, pent-up demand from people who have actually held off from buying the iPhone 4S in anticipation of a major update and upgrade.

But that’s not to say that Samsung is not doing very well, too. ChangeWave notes that in fact it has been seeing a four-fold surge in demand for Samsung since March — at a time when Android competitors like HTC and Motorola have been more challenged.

ChangeWave puts Samsung’s recent rise down to positive reactions to the S3, which features a bigger screen, more processing power, a better camera and 4G capabilities.

That popularity was spelled out yesterday by Shin Jong-kyun, president of Samsung’s information technology and mobile communication division, who yesterday told reporters that the S3 had passed the 10-million sales mark since launching at the beginning of June. The Yonhap news agency, which quoted Shin, worked this out to sales of 190,000 daily, with sales potentially reaching 40 million by the end of the year.

Still, even with that momentum, it’s not registering at the same level of hype as Apple’s iPhone 5, as evidenced by these two comparative charts that measure “advance” demand for both devices.

A key difference here, which should be noted, is that while Apple has yet to any anything official on its next iPhone, the Samsung Galaxy S3 was launched months ago, and so people who are being canvassed would have already known more about what the device had (or didn’t have) when responding — even if the phone had yet to hit the market. In the case of the iPhone 5, ChangeWave says that it presented respondents with a description of “probable” features for the device.

Those included a larger screen, better camera, new OS and 4G capability.

Both the Galaxy S3 and the iPhone 5 will likely be sold at the same price points — currently the S3 goes for $199 for the 16GB model on a two-year contract.


Research: Samsung Has Sold 10M Galaxy S3′s, But ‘iPhone 5′ Still The Most-Wanted Phone

RIM CEO Thorsten Heins: “We Will Continue To Make The People That Use A BlackBerry Successful”

Thorsten_Heins

Blackberry’s future is the tech debate du jour, with pundits on either side promising either a BB10 renaissance or a slow-motion tailspin. While the jury was still out, we had a few moments to speak with RIM CEO Thorsten Heins about RIM’s way forward and where BB10 was going to put the company when it launches.

He was unsurprisingly forthright and more than accommodating even when we asked him the questions any BB fan would ask today: Why should I buy a new Blackberry device?

TC: In this interview we wanted to see what was in store for the consumer, what RIM is doing to maintain the energy that a lot of the BlackBerry users currently have, especially at work or in academia. What do you see as the best way forward for those folks?

Thorsten Heins: What we are doing right now is, if you look at the installed base, specifically in enterprise, corporate and consumers worldwide, there is still a lot of phones running BlackBerry 5, mainly in Asia-Pacific. So we are still working on a program to upgrade the installed base to BlackBerry 7, which from today’s view and perspective still is competitive, and I think an exciting platform.

So we are absolutely working on our consumer and enterprise base to get us to BlackBerry 7, which is a real upgraded experience compared to 5 and 6, and to a certain extent also 6. That’s the first thing we are doing.

Second is we are working on the BB10 platform to be launched in the first quarter next year. And this is not, as I said, based on a QWERTY device, which is a device type we dominate today. This will get us back into the full touch game, and this is where we will fight hard in the U.S. to regain market share and convince consumers that, well, BlackBerry is not just a great platform for productivity or for business people; it’s a great platform for consumers as well.

We will specifically talk to those consumers that are constantly on the move or need to stay ahead and introduce them to BB10. Given the ease of adoptions for this platform it will be a great gaming experience, a great media experience, and a great content experience.

TC: It seems like BlackBerry itself has always been very specific about the email side of things. Is your vision to bring the company into more direct competition with the iOS/Android situation, or is email still paramount?

Heins: The way I look at this is that email certainly is a core element of BlackBerry, but I would put a bigger frame around this. I think this is about being extremely socially connected.

In today’s world, email is not the only way to communicate anymore: it is Twittering, Facebook, BBMing, and other means of social communication networking.

So what it really is about, I think, is to put a different frame around it and say “We keep you extremely well-connected through your various communication channels and we are making it really easy to deal with and to manage and to respond to notifications.”

TC: In terms of BB10, are you at all concerned that the time involved in releasing this update is going to affect things negatively, and especially with 7-inch iPad rumors swirling?

Heins: First, those are rumors. But as for BB10 I think this is not just a product launch, this is a whole new platform launch with a really new BlackBerry experience. So from that perspective, am I to a certain extent disappointed that we have that delay in BlackBerry 10? Yes, I would say yes.

But on the other side, I just want this to be the best user experience, the best compelling quality that people see on a BlackBerry, and I will not sacrifice this. I just want this experience to be fantastic. And that’s what we are working towards.

So knowing what we are building our BlackBerry 10 on, the product, the capabilities, the empowerment it actually gives to the people that use it, I have no concerns about our success. We will be successful.

Also if you look at the channels that we are serving, basically through the carriers, they see not just the risk anymore, I think they see reality coming that there’s a duopoly of suppliers they can work with and that they can source from right now.

They have a huge installed base of BlackBerry customers out there, they want to protect that installed base. They want them to be successful too. We get a lot of endorsement from carriers and the carrier partners globally on BlackBerry 10. So I am confident that we will make a good appearance in the rest of the world, but I am also confident that we are actually in a position to fight back in the U.S. based on the BlackBerry 10 portfolio.

TC: I guess it seems like people need a pep talk. So what would you say to the folks who say, “RIM isn’t thinking about us specifically, us early adopters, us hardcore BB users, we haven’t put down our BlackBerry since the late 90s.” What will you say to them?

Heins: The pep talk is that we will continue to make the people that use a BlackBerry successful. That is really the DNA. It just allowed people to manage their life and have a very comfortable way of communicating. And with BlackBerry 10, we will take this to a whole new level.

It’s not just about you communicating with somebody else; it’s about actually communicating with the whole network around you. So the strength in this whole social network and the strength is also in other elements that are not particularly BlackBerry elements, like gaming, because the platform supports it. We will not develop our own games, but the platform we are building allows game developers to program and to deliver really fantastic-performing games.

I myself, I use PlayBook a lot to play racing games because I can look at PlayBook from a performance perspective and say, with the highest rendering requirement, with the highest load on the graphic unit, is it a good performance, is it a good experience? And it is.

TC: And how many BlackBerrys do you carry around with you?

Heins: I have a PlayBook I use for work. I have a PlayBook that I use privately. I am on a 9900 right now. And I am using a kind of an ultra device for L-series right now, for BB10.

TC: You don’t have a secret Google Galaxy Nexus hidden in there somewhere?

Heins: What I always do is try be connected with the industry and know what’s going on there. I always have competitive devices on my desk that I check out that I work with, just to really understand what’s going on. I think this is just a good way of understanding what the industry is and where it’s headed. So we constantly do this.


RIM CEO Thorsten Heins: “We Will Continue To Make The People That Use A BlackBerry Successful”