Архив метки: Hugo Barra

Facebook reorganizes Oculus for AR/VR’s long-haul

Facebook is again looking to whip Oculus into shape for its 10-year journey towards making virtual reality mainstream. According to two sources, Facebook reorganized its AR and VR team this week from a divisional structure focused around products to a functional structure focused around technology areas of expertise. While no one was laid off, the change could eliminate redundancies by uniting specialists so they can iterate towards long-term progress rather than being separated into groups dedicated to particular gadgets.
Facebook confirmed the reorg to TechCrunch, with a spokesperson providing this statement: “We made some changes to the AR/VR organization earlier this week. These were internal changes and won’t impact consumers or our partners in the developer community.” Oculus CTO John Carmack and Oculus co-founder/newly-promoted Head of PC VR Nate Mitchell will remain in their leadership positions within VP of AR/VR Andrew ‘Boz’ Bosworth’s hardware wing of the company.
The shift obviously communicates that Facebook believes Oculus could be running more effectively. Organizing the company around areas of expertise rather than broader divisions is probably more appropriate for a moonshot effort that can’t afford redundancies, on the other hand, keeping expertise siloed could isolate new approaches and advancements from reaching other teams. As the company builds out its first full lineup of headsets, there seems to be significant overlap in the tech problems and products bring tackled by those working on mobile and PC products.
TechCrunch reported earlier this week that the company is planning to release a new Rift headset as early as 2019, possibly called the Rift S, which will featured upgraded displays and an inside-out tracking system. The company’s “Rift 2” project, codenamed Caspar, was left behind in the reorganization, a source tells us. We can’t confirm whether any other products or concepts have been shelved.

After canceling ‘Rift 2’ overhaul, Oculus plans a modest update to flagship VR headset

While an immersive virtual world that users can hang out and communicate in certainly seems to fit Facebook’s broader mission, the company has spent the better part of the past few years deciding how a costly, ambitious venture like Oculus fits into its corporate structure.
First, things went smoothly. The company and its empowered co-founders were building out a developer network and prepping for the launch of their Rift headset after creating a successful partnership with Samsung for the Gear VR. Then, the company’s good fortune turned as the Rift headset was racked by expensive delays and Oculus failed to ship the company’s Touch motion controllers at launch losing some initial ground to HTC. 
By the end of 2016, it was announced that co-founder Brendan Iribe was out as CEO and that the company would be reorganizing around divisions focused on things like PC VR, mobile and content with Xiaomi exec Hugo Barra coming aboard as VP of VR to lead the new effort working directly beneath CEO Mark Zuckerberg. An additional layer of oversight has been built in since then, with Bosworth was put in charge of the company’s consumer hardware ambitions with Oculus as a central pillar. His title is now VP of AR/VR.
The absorption of Oculus deeper into Facebook’s corporate structure was a trend that soon replicated itself as the company looked to rein in the independent teams under a more cohesive vision. The culmination of this was a major executive reshuffle earlier this year that changed the landscape for how divisions within the company were managed.
Now, they’re changing things up even more.
Oculus Go
The new structure sounds like it could coordinate efforts around more general lines like hardware and software allowing insights to flow more intuitively across Facebook’s planned devices.
Given the slow adoption of VR and engineering challenges of AR headsets, which at TechCrunch’s LA conference last month Facebook’s head of AR Ficus Kirkpatrick confirmed it was building, this structure could help Oculus iterate its way to long-term success rather than just getting the next product out the door.

Facebook confirms it’s building augmented reality glasses

If Facebook is going to beat companies solely focused on AR like Magic Leap, and potential incumbent invaders like Apple if it so chooses, it needs to maximize efficiency. And if it’s going to get both developers and users excited about these next-generation computing platforms, it will have to produce products that make cutting-edge technologies feel unified and accessible. That’s a lot easier when everyone’s not stepping on each other’s virtual shoes.

Facebook reorganizes Oculus for AR/VR’s long-haul

NFC Cometh? 1M Android NFC Devices Shipping Each Week, And Prototypes Show iPhone 5 Is Next

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Google I/O is in full swing, and news has been pouring out at a fairly steady pace: Tony Stark Sergey finally demoed Google Glass, Google Drive passed 10 million users and is available on iOS, and we all got a look at Jelly Bean — to name a few.

Yet, overshadowed and buried in lengthy liveblogs is one piece of news that deserves some more attention — and it’s all about NFC. During yeserday’s keynote, Hugo Barra, the director of Android product management, revealed that Google is now shipping 1 million NFC-enabled Android devices every week. That’s pretty significant.

For some context, the company said that 400 million Android devices have now been activated, with activations currently flying in at a rate of 1 million per day. This means that phones with NFC built in represent nearly 15 percent of all new Android devices.

As a result, Android Beam, which was introduced with Ice Cream Sandwich, is getting some cool new features, including the ability to share video by way of NFC as well as the chance to pair phones to other devices just by tapping it. That’s pretty big, as it seems that, in spite of the arguments against NFC, the technology seems to be making it into a not-so-insignificant amount of devices people buy every day.

On the flip side, as Jay (and many other experts) remind us that, media chatter notwithstanding, NFC technology likely isn’t on the brink of ubiquity — that in fact it’s still four or five years from reaching critical mass.

This has been the general consensus for awhile now, and probably still holds. Unfortunately, despite great effort to the contrary, I can’t see into the future. However, it’s probably safe to say that Google’s disclosure is a prime indication of the fact that things could be changing far more rapidly than many had expected.

After all, Nokia recently launched its first Windows-based NFC phone, along with Orange, and Foursquare added NFC support to its Android app, to name a few recent examples.

But the tipping point for NFC may be on an accelerated timeline if, on top of Google’s NFC Android shipments, the recent rumors swirling around Apple’s plans for the iPhone 5 prove to be true. 9To5Mac reported earlier this week that it had managed to get its hands on some iPhone 5 prototype, which apparently reveal that the new phone will include an NFC chip and antenna.

Obviously, as 9To5 points out, the implications of this would be pretty huge, setting Apple up to launch its own mobile payment competitor to Google Wallet and Microsoft’s Windows Phone 8 feature and give iOS users an easy way to share files between devices.

If come October, when Apple is expected to reveal the new iPhone 5, it has NFC built-in, and Google continues shipping NFC-enabled Android phones at its current rate, that means that the major phones consumers will be buying will have this technology. As Jim Peters told 9To5, retailers might want to get ready.

Image Credit: Robupupu


NFC Cometh? 1M Android NFC Devices Shipping Each Week, And Prototypes Show iPhone 5 Is Next