Не успели высохнуть чернила на договоре Apple с China Mobile, крупнейшим сотовым оператором мира по числу абонентов, как уже появились слухи о новых iOS-девайсах.
iPhone 6 может выйти в мае, 13-дюймовый iPad Pro — в октябре
Yes, it’s a big day for mobile ad reports, at least at TechCrunch — mobile marketing company Velti just released its report for July.
One of the themes in recent reports has been the relatively slow growth of the new iPad when it comes to ad impression front. In July, however, Apple’s new tablet started to close its gap with the iPad 2 — the older device now accounts for 24 percent of the total tablet impressions tracked, compared to 20 percent for the new iPad. Apple also released the new iPad in China last month, and in the week following, ad impressions from the device increased 150 percent.
Despite that growth, the report also says that for the first time this year, Android took ad marketshare from iOS. The breakdown last month was 58 percent iOS and 42 percent Android, compared to 62-38 in June.
As for ad pricing, Velti says eCPMs fell between June and July, perhaps because of more spending in June as advertisers tried to finish their Q2 budgets. Weather is still the most highly-priced category — the report suggests this may be because of a high frequency of geotargeted ads.
The report is based on data from Velti’s Mobclix Exchange, which supposedly serves ads to more than 33,500 apps. You can read the full report here.
The New iPad Is Finally Catching Up In Ad Impressions (According To Velti)
Apple has paid $60 million to settle a dispute in China over ownership of the iPad name, a court announced Monday, removing a potential obstacle to sales of the popular tablet computer in the key Chinese market.
China Court: Apple Pays $60M to Settle iPad Case
BEIJING (AP) — Chinese regulators have approved Apple’s iPad 3, possibly moving the company closer to launching the latest version of its tablet in the fast growing Chinese market. The Chinese government’s telecommunications equipment certification agency identified the product as
Apple Moves Closer to iPad 3 Sales in China
It’s been just over nine months since Google announced their intentions to acquire hardware manufacturer Motorola Mobility for $12.5 billion, and now it seems that the final pieces of the deal have fallen into place.
According to a new report from the Associated Press, Chinese officials have finally given the Google-Motorola deal their blessing.
China’s official approval of the deal has been a long time coming — Google managed to score regulatory approvals from the U.S. Department of Justice and the European Commission back in February (on the same day no less), but China’s anti-monopoly bureau leapt into action just a few days later. That period of intense regulatory scrutiny is a routine part of the purchasing process, as every company that makes more than 400 million yuan ($63 million) in China and 10 billion yuan ($1.6 billion) globally is subject to the process.
Google and Motorola originally expected to close the deal in “early 2012″, and it turns out they weren’t too far from the market. With this final approval in place, Google has confirmed that they expect purchase to be completed some time next week.
With the long process of purchasing Motorola Mobility finally drawing to a close, Google seems to be shifting their attention to the process of selling hardware on their own. The Wall Street Journal reported earlier this week that Google was looking at fleshing out the Devices section of the Google Play Store with unlocked smartphones and tablets — all of them “lead” devices — from up to five major hardware manufacturers. Now that Google will have their own in-house hardware team, it stands to reason that they might soon offer their own devices alongside those from hardware partners like Samsung and HTC.
China Finally OKs Google’s Acquisition Of Motorola Mobility