Архив за месяц: Апрель 2012

Opera Mini Now Has 169 Million Users, 56% Of Them Only Use The Mobile Web

Opera-logo-JPG

On the desktop, Opera‘s browser is only a minor player compared to Internet Explorer, Firefox, Chrome and Safari, but as a mobile browser, Opera competes head-to-head with Apple and Google. Worldwide, depending on which statistics you believe, it is either just ahead of the competition or a close runner-up. In developing countries, Opera is generally far ahead of the competition. According to an interesting new white paper by Opera, in which the company took a look at how its users around the world actually use the browser, it’s hard to underestimate the importance of mobile browsing in developing countries.

The study, which was conducted between November 2010 and November 2011, found that globally, 56% of Opera users and 43% of those who use another browser only access the Internet via their mobile devices. In some countries, including Egypt (72%), Bangladesh (69%), Brazil (65%) and South Africa (61%), these numbers for Opera users are significantly higher. At first glance, these numbers look very high. Given that traditional wired Internet access in many of these countries is rather limited, though, mobile phones are often the easiest and cheapest way to get online for many of these users.

This being an Opera report (so take this data with a grain of salt), the company also compared what its users do on the mobile web to users who use other browsers. The company, for example, found that its users are 35% more likely to purchase music and games via their mobile devices than those who use another browser. In most countries, Opera users are also younger, better educated and report higher satisfaction with their mobile Internet experiences. According to the report, these users are also “eight percentage points more likely than average to spend more than an hour online in one session and 12 percentage points more likely than non-Opera users.”

As for Opera itself, the company also today announced that it now has 168.8 million Opera Mini users (up 64% from March 2011). These users viewed over 117 billion pages. That’s up 96% from last year and up 8.1% compared to February 2012. In total, Opera Mini users generated over 1,918 million MB of data worldwide.


Opera Mini Now Has 169 Million Users, 56% Of Them Only Use The Mobile Web

Samsung Coyness Puts Smartphone Crown in Dispute

NEW YORK (AP) — Smartphones are the hottest gadgets in the world. But who’s the biggest smartphone maker? We don’t really know. Samsung, Apple’s chief competitor, gives only vague indications of how many it makes, which means industry watchers come

Samsung Coyness Puts Smartphone Crown in Dispute

Zillow, Mum On $45M RentJuice Rumor, Launches First Dedicated Rental App, On Android

zillow rentals

Zillow, according to one report, may be closing in on a deal to buy rental marketing software maker RentJuice for $45 million, but in the meantime the online property portal is focusing on the rental market in another way: by launching its first dedicated rentals app — a free app for Android devices.

Zillow Rentals is the latest development in Zillow’s strategy for mobile, which — now numbering at 10 apps — has become a huge part of its business: on weekends, a full 40 percent of all of Zillow’s traffic — 32 million uniques in March — comes from mobile devices, and in the same month 155 million homes on Zillow were viewed from mobile devices: that works out to 57 homes per second, the company tells me.

And although users are able to view some rental information on the original app, the new, dedicated app gives a speedier and more streamlined experience for the fast, high-volume property viewing that characterizes the average would-be renter, says Jeremy Wacksman, VP of marketing at Zillow.

Wacksman says Zillow opted for Android first over iPhone for the launch because its Android users “tend to skew younger, and we felt this group of earlier adopters could benefit from an app developed specifically with renters in mind.” He says the company will extend it to other platforms in the “near future.” Other apps from Zillow work on iPhone, iPad, Kindle Fire, Windows Phone and Blackberry platforms.

Zillow is partly launching this rental app — and in general getting more focused on the rental space because activity in that segment is on the rise. At the moment, some 70 percent of markets tracked in the Zillow Rental Index showed increases in annual home value. In contrast, only 14 percent of markets tracked in the Zillow Home Value Index (for house sale prices) went up in price.

The new app will have several features that are unique to it. Among them will be the ability to view Rent “Zestimates” — the company’s proprietary rental price estimates on some 100 million properties in the U.S.

The app also lets users compare selected rental properties on a side-by-side list and to narrow searches by geography by drawing boundaries around neighborhoods. It also integrates with Android voice search to find homes in a specific area. People can also browse based on the age of the rental posting, to find those that have just been listed versus those that have been on the market for longer or have already been viewed (and may therefore be a waste of time to visit). Users can also get push notifications for when homes that match your search criteria get posted. There is also the ability to contact owners or landlords through the app.

Zillow has added in a few elements to its property portal that have set it apart from many others in the same field: in addition to list prices, it compiles a list of data around price valuations and recent renovations among other things; and it has inked big deals with other portals like Yahoo and some 180 newspapers to extend its reach.

Wacksman says that Zillow is still seeing “tremendous” growth from its activities in the U.S. so it is continuing to stay focused here rather than expand internationally.


Zillow, Mum On $45M RentJuice Rumor, Launches First Dedicated Rental App, On Android